Our search for the essence of the earth has led us to a deep connection with matter in its raw state and revealed characteristics that opened up new possibilities for thinking about the concept of cladding. Terralma brings the origin of the material that has the power to transform but preserves its essence. A color analysis, starting from an immersion in the reconnection and identity trend, resulted in a vibrant palette of earthy tones, complemented by cool, nature-inspired nuances.